Indoor skydiving business generates revenue app. 10,000 – 12,000 per day
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Together, the overall success and sustainability of the company is made up four pillars; thus, when developing and setting up your site, keep the following in mind:
– SALES AND MARKETING
– Client segments, marketing and communication, service packages, merchandise, pricing, intermediaries and B2C methods to attract customers, available vs sold minutes, etc.
– OPERATION/CLIENT EXPERIENCE/PERSONNEL
– Company structure, necessary personnel, quality requirements, count, changes, contracts, responsibilities, insurance, descriptions of responsibilities, customer interaction scripts, customer satisfaction, etc.
– Income, sales expences, wages, business hours, other costs, profit, etc.
– Flying and client safety, equipment service & responsible use.
Part I (steps 1-10)
Below you will find important points for open-air and indoor skydiving business development.
• Concept and business model
• Open-air or indoor?
• Size and technology
• Proper design for indoor
• Right balance
• Find busy place
• Develop your site
• Access to site
• Local requirements
1. CONCEPT AND BUSINESS MODEL
Every business starts with an idea that is further developed into a concept and business model. Aerodium will support you in defining a concept and business model considering location, potential customers, competition, price level and other important factors.
BUSINESS PLAN AND FINANCIAL FORECASTS
After definition of the right concept and business model, you will need a more detailed business plan and financial forecasts. It will clearly set out objectives and goals of the project and will help attract financing, if needed.
(In this step Aerodium actively takes part in business plan development. Based on our experience and know-how, we will help you to point out and provide solutions for the most of the threats and risks associated with the project).
2. PLANNING INDOOR FACILITIES
Available options on the market:
– Stand Alone Building (option 1)
– Attached to an already existing building (option 2)
– Designed for construction in a new building (option 3)
– Ready for deployment in an existing building (option 4)
All 4 options are feasible, each with its own significant difference. From a business point of view, the overall cost of the project, which will be reflected in the long-term return on investment, is a very important point.
The fourth option is considerably better in this respect, as the existing premises are used to the maximum, without significant changes to its structures. As a result, costs are significantly lower.
Project implementation time directly affects the total cost, because time is money. The more ambitious the building is, the more time it takes. If you have to start with a huge building block for foundation, then it is clear that it will cost you very much. Here too, option Nr.4 has significant advantages over the other three.
WHO IS NUMBER ONE in this battle?
It depends on needs, personal wishes and the overall vision of the whole project:
– If there is a desire to build a separate, completely independent “stand alone” object, the first option will apply. It will gain some independence, which of course has to be paid extra. Also if no way to use existing structures and have to start from scratch.
– if there is a need for a guaranteed flow of people using existing popular sites such as a shopping area is the best option. Points 2 and 4 will work very well.
– if the main task is to increase people’s attendance to a particular object, such as a shopping mall, then the best option is the fourth.
As seen above, each option has its own tasks and benefits. In any case, the offer covers demands. Regarding price and timing, the absolute leader is option number 4.
3. DETERMINE THE SIZE AND TECHNOLOGY OF THE WIND
For the first time, customers do not require a large wind tunnel or high speed. They fly in the position for beginners (belly-to-earth) with a lowest possible speed. Vertical wind tunnel of 3 meter standard size will accommodate plenty of them. If your target segment include mostly such first time enthusiasts, there is no big reason build up high capacity larger wind tunnel, because only one customer will be at once, together with instructor.
– They do not perform various in-flight stunts and different positions, for which speeds of 240+ km/h are required. They do not require larger tunnels for performing their skydiving feats.
Further, there is a vast variety of technology options available for setting up open-air or indoor wind tunnels. For instance, classic (massive, stand alone) recirculating wind tunnels are expensive. Compact class ones are 2x time cheaper, at least. Another option are new generation open-air wind tunnels. They are designed for seasonal use or for warm climatic zones.
Size of a tunnel is measured by the diameter of the flight chamber. The larger the diameter, the more people can fly at once. However, the bigger diameter does not provide commercial benefits. Bigger size started from 14 ft (4.3 m) diameter supports the needs of pro skydivers and indoor skydiving competition requirements also. They can fly more than one per once.
4. PROPER DESIGNING FOR INTEGRATION INTO THE EXISTING BUILDING (shopping mall, for example).
An important part of the shopping mall innovation process is it designing with building evaluation and project visualization.
One of the key factors that significantly affect the proceeding of any project is its implementable design. No matter how attractive the end result will look, it will not play a role without a reasonable design implementation plan. The more complex the project step by step cycle, the more likely it will not be considered. Also, many unknowns will play an important role in decision making. Nobody wants unusual building requirements. Everyone would like to have a ready-made solution just unwrap it for ready to use. Similarly, it would be an electronic device on which is written plug and play.
For large projects such as the construction of vertical wind tunnels in completed shopping centers, the term plug and play can be particularly attractive.
So far, no one has done it, all vertical wind tunnel projects have been designed to be completed with the entire building or as a stand-alone.
The total cost of such stand-alone building is the highest, reaching tens of millions just for indoor skydiving facilities.
5. RIGHT BALANCE FINDING
Only well-balanced projections become highly profitable. Otherwise excitingly ambitious projects like Airborne realized in San Diego (was worth more than $15 million for indoor skydiving facilities) finally was recognized as failed and has to be closed down.
It is well known that exactly 2-3 million worth indoor projects are well-monitored, profitable and predictable in terms of its ROI. So it is important that the project is designed to be implemented from design sketch till turn-key operations.
Thanks to existing experience with wind tunnel implementation in shopping malls Aerodium provide not only very adaptable self-containing model R2 for indoor skydiving but also provide with full-cycle project implementation. It is well foreseeable and without hidden costs.
6. FIND A CROWDED/TOURISTY PLACE
Wind tunnels can be installed almost anywhere — this means that the right place could be in a city center, next to the shopping mall, or even in an existing building!
7. DEVELOP YOUR SITE
Based on AERODIUM’s experience, power supply is one of the main limitations for the open-air wind tunnel. To avoid overloads, a power source with a nameplate capacity equal to 125 percent of the required load must be used.
Delivering a balanced three-phase electric power transmission to the VFD input connection. A balanced line must have equal impedances with respect to all phases. The variation of the supply voltage may not exceed the ±2%. The power cable cross‑sectional area must be chosen according to the cable length and local regulations. Overload protection, as well as short-circuit current protection, is required for all transformers and generators.
There are several aspects to consider when looking for a suitable location:
• Access roads must be able to withstand load from heavy machinery and have suitable width, height and bend radii.
• The area must be equipped with the required power and other supply.
◦ Tunnel power source (starting at 630 kW – depends on tunnel model)
• with nameplate capacity equal to 125 percent of the required load
• Water connection for toilets, showers & cafe. Drainage for the waste.
• The ground must be levelled, since foundation is not required.
• Wind speed is up to 28 m/s.
9. ACCESS TO SITE
The site and roads must be suitable for heavy vehicle access. If adequate roads are not available, it may be necessary to either modify the access route or dismantle the delivered equipment for partial transport onto the site and reassemble at the final location. The site area must have appropriate space for unloading the equipment, heavy duty vehicles and the tunnel structure itself. There are no requirements for temporary storage and storage areas, if the tunnel is assembled upon arrival on site. If the equipment must be stored for an extended period, please refer to the ambient operation condition requirements. Fencing is required during installation.
10. SOLVE LOCAL SITE REQUIREMENTS
The project implementor shall obtain from any state, municipal institution and officers all permissions and approvals necessary to install and operate the tunnel at the site. provide the electrical power connection, water and sewage, and any other amenities required to operate the tunnel whenever it is needed for provision of services. Noise emission and ambient conditions must be within given tolerances of local regulations